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Home / Toyota Model Research | Toyota of San Luis Obispo / 2023 Toyota Model Research / 2023 Toyota Prius Prime in San Luis Obispo, CA
Rear quarter view of the 2023 Prius Prime

2023 Toyota Prius Prime in San Luis Obispo, CA

The 2023 Toyota Prius Prime is already making big waves in the industry with talks about its all-new sporty exterior design and a more powerful hybrid powertrain. And though Toyota is yet to announce its pricing and on-sale date, understanding what this plug-in hybrid brings to the table in its 2023 model year could help you make an informed purchase decision. Join Toyota San Luis Obispo to learn more about the latest iteration of the Prius Prime, or drop by our dealership in San Luis Obispo, CA, to check out other spectacular Toyota models on the lot.  

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What is New and Exciting about the 2023 Prius Prime?  

The 2023 Prius Prime holds up the automaker’s commitment to carbon neutrality with an over 50 percent increase in zero-emission driving from its previous generation model. Furthermore, its cool exterior design isn’t the only new thing that must be discussed. Toyota has sprinkled several refreshing changes throughout the lineup, including a powerful hybrid engine.   

Speaking of which, this new 5th-generation hybrid powertrain comprises a 2.0-liter engine and a newly developed lithium-ion battery. This results in a power output of 200 horsepower and a sprightly 0-60 mph acceleration time of 6.6 seconds.   

The 2023 Prius Prime also gets an all-new standard traffic jam assist, and an entirely new proactive driving assist feature in its Toyota Safety Sense 3.0 suite. Other safety technologies include the following:  

  • Pre-collision system with pedestrian detection  
  • Lane departure warning with steering assist  
  • Full-speed range dynamic radar cruise control  
  • Lane tracing assist  
  • Road sign assist  
  • Automatic high beams  

Test Drive Your Favorite Toyota at Toyota San Luis Obispo  

If you’re interested in taking your dream Toyota for a spin in San Luis Obispo, CA, drop by our dealership or schedule a test drive online. We’ll be happy to assist you in choosing the suitable variant of your desired Toyota vehicle.



Interested in the 2023 Toyota Prius Prime?
Dashboard of the 2023 Prius Prime
Top view of the 2023 Prius Prime
Seats of the 2023 Prius Prime

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